Posts tagged ONIX
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Why a 500 keyword character limit is costing you book sales.
I bet that if you’re reading this, you’ve always accepted 500 characters as the gold standard for maximizing book visibility through search - work your way up to 500 characters and you’ve joined the metadata elite. You've surpassed the majority of publishers who add only two or three hundred keywords, or gasp, don’t add keywords at all. Well, dear reader, if your ONIX makes its way to Amazon, and Amazon is an importa...
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A Publisher's Advantage Over Indie Authors
View image | gettyimages.com When it comes to book discovery and retail search, traditional publishers have two advantages over indie publishers. More Keywords The first is the ability to add more keywords to a book. Most independent authors will be able to add 5-7 keywords to their book's metadata. Each keyword (or phrase) provides an opportunity for the book to be matched with more search queries. The more sea...